Should You Sign Up For Your ESPP

Hi, I’m Tom Lo with Vested Financial Planning, here to help you answer the question: Should you sign up for your ESPP?

The answer is if you can sell your stock within a few days after the ESPP ends, then I would max it out. Remember, you’re going to get typically get a 15% discount off the lower of the beginning price or the price at the end of the period. So at a minimum, you’re going to earn a 15% return.

If you think about the time your dollars are invested when you first invest your dollars, those are six months ago and then the last dollars you put in were put in a few days ago. So on average, it’s roughly three months your money is invested. So if you annualize, 15% of return in three months, it becomes 90% plus. The ability to get a 90% plus return with a few days of risk, you can’t get that anywhere else. So that’s why I suggest if you can max it out and you can sell it within a few days then I would do that.

If your company requires you to hold it for a year or more, which some companies do, then you’re taking on more risk. So should you sign up for your ESPP will depend on if you think holding too much company stock is worth that risk or not.

If you want to learn more, come to my website at Thank you very much.

Financial Advisor, CFP at Vested Financial Planning

After 20 years working for companies including eBay, Yahoo!, Intuit, and startups, I made a career change into the financial world as a fee-only financial planner 9 years ago. I earned my CFP®, spent a few years at a boutique fee-only firm in San Jose, worked 2 1/2 years at a leading wealth management firm in San Francisco, and then left to build the firm I wish had existed when I was working as a tech professional.

My mission is to help other Silicon Valley professionals make the most of their employee equity to help them reach their financial goals.

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